Mark Laughlin designs things people use.
Currently operating as Laughlin Studio, collaborating with select partners in the fields of product & service design and development, platform initiatives, and emerging technology experiences.
Before forming Laughlin Studio, Mark spent 7 years at Apple in California, where he led the Interactive Studio, a group of 550+ designers, creatives, experience designers, strategists, researchers, writers, and creative technologists. If you've used, learned about, shopped for, or purchased an Apple product or service, or been to an Apple store, you've experienced the output of the Studio. He joined Apple in 2015 as Creative Director for the Interactive Retail group before taking lead of the entire studio as WW Head of Interactive in 2017.
Prior to Apple, he led the Toyota Platform Experience team at Saatchi Los Angeles, leading all things digital product and service design. His team also partnered with Toyota's Connected Vehicle Team on the future of mobility, driverless transportation, and in-vehicle experiences.
Previously, he unified the Nike Brand & Digital Commerce platforms with the OneNike initiative and pioneered the modern expression and service architecture of NIKEiD while Executive Creative Director for Nike at R/GA New York. He also co-founded the R/GA Los Angeles office.
Shaped by his education in architecture and environmental design, his formative professional work focused on graphic design, branding, and interactive media development. Mark moved to New York City in the early 2000s and arrived in a moment of increasing adoption of the internet and the explosion of the NYC digital agency world. While co-leading his own brand and identity design studio, a handful of web consulting projects for startups, small agencies, and fashion designers led to roles with Huge, Razorfish, and Syrup, before he joined R/GA's global flagship in 2010.
Mark's work is fueled by a deep curiosity about human beings, design, technology, and the unrealized connections between them.